Channel Account Manager
Fortra
Problem Solvers. Proactive Protectors. Relentless Allies.
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The Channel Account Manager will be responsible for managing relationships with our channel partners, driving revenue growth through partner channels, and executing strategies to expand our market presence. This role requires excellent communication skills, a strong understanding of channel sales and principles, and the ability to collaborate effectively with internal and external stakeholders at all levels, including senior leadership and executives.
WHAT YOU'LL DO
- Develop and maintain strong relationships with channel partners, including distributors and resellers.
- Collaborate with partners to develop joint business plans, set goals, and execute strategies to achieve mutual objectives.
- Drive revenue growth through partner channels by identifying opportunities for product placement, promotions, and incentives.
- Provide training and support to partners to ensure they have the knowledge and resources needed to effectively sell our products or services.
- Monitor partner performance and track key metrics such as deal registration, sales targets, market share, and customer satisfaction.
- Act as the primary point of contact for assigned partners to manage the relationship. As needed, ensure appropriate internal practices and processes are followed in regards to helping ensure partner issues are resolved—pulling in Fortra internal stakeholders as required.
- Stay informed about industry trends, competitor activities, and market dynamics to identify new opportunities and potential threats.
- Prepare regular reports and presentations for management to communicate channel performance, progress against goals, and recommended actions.
QUALIFICATIONS
- Bachelor's degree in business, marketing, or a related field
- 5+ years of experience in channel sales and/or partner management
- Previous experience in the technology or software industry.
- Strong negotiation and influencing skills, with the ability to build consensus and drive results through collaboration.
- Excellent communication skills, both verbal and written, with the ability to articulate complex ideas clearly and concisely.
- Strategic thinker with a data-driven approach to decision-making and problem-solving.
- Ability to work independently and manage multiple priorities in a fast-paced environment.
- Proficiency in CRM software, Microsoft Office Suite, and other relevant tools.
- Willingness to travel as needed to meet with partners, attend industry events, and visit customer sites.
ID#: 3155
About Us
This is Fortra, where we're making a difference by offering a best-in-class solutions portfolio, proactively adapting to the ever-evolving cybersecurity threat landscape, and putting people first. Fortra is a cybersecurity company like no other. We're known for our innovative software and services, world-class support, and the commitment and satisfaction of employees across the globe. Our approach is different, and we’re proud of that. For more information about what it's like to work for us, and learn about our culture, benefits, or perks, connect with us on LinkedIn.
We Are Fortra
Our people make us great. Our employees are a resilient and diverse group of global problem solvers, proactive protectors, and relentless allies, empowered to show up every day authentically, ready to fight the good fight with Fortra. Here at Fortra, we believe we're stronger when we're all stronger. That's why we're committed to supporting and empowering our employees through a host of offerings, including competitive benefits and salaries, personal and professional development opportunities, flexibility, and much more!
Visit our website to learn more about why employees choose to work for Fortra. Remember to check out our Glassdoor to learn what our employees are saying and connect with us on LinkedIn.
As an EEO/Affirmative Action Employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, veteran or disability status.