Product Manager I
PDI Technologies
Product
Alpharetta, GA, USA
Posted on Nov 12, 2025
At PDI Technologies, we empower some of the world's leading convenience retail and petroleum brands with cutting-edge technology solutions that drive growth and operational efficiency. By “Connecting Convenience” across the globe, we empower businesses to increase productivity, make more informed decisions, and engage faster with customers through loyalty programs, shopper insights, and unmatched real-time market intelligence via mobile applications, such as GasBuddy. We’re a global team committed to excellence, collaboration, and driving real impact. Explore our opportunities and become part of a company that values diversity, integrity, and growth.
Role Overview
Product Manager I – Market & Competitive Intelligence (MSSP & Managed Services)
We’re looking for a Product Manager who can cut through the noise of the MSSP and Managed Services market and bring clarity to how we compete. You’ll analyze competitors, map offerings across our key verticals, and turn findings into clear, data-driven recommendations for pricing, packaging, and positioning.
You’ll collaborate closely with the Product Strategy Manager (who sets direction), the Technical Product Manager (who executes delivery and portal enablement), our Marketing and UX/UI team (who shape the customer experience through journey mapping and persona development). Your insight will define how PDI positions, presents, and grows its managed services portfolio.
What You’ll Do
- Benchmark MSSP/MSP competitors across core verticals to identify pricing models, tier structures, SLAs, differentiators, and positioning angles.
- Evaluate competitor portals and services to improve onboarding flows, pinpoint UX, feature, and service delivery gaps; translate findings into opportunity hypotheses.
- Maintain a living, data-backed comparison of services, integrations, and pricing across our portfolio.
- Deliver a recurring Competitive Pulse - concise, actionable insight shared with Product, Sales, Marketing, and UX.
- Track market shifts in technology, pricing, and consolidation, advising on portfolio and GTM implications.
- Product, Positioning & Go-to-Market Alignment (~30%)
- Own positioning inputs: Translate research into crisp value propositions, tier narratives, and differentiators by vertical and persona.
- Partner with Marketing and UX/UI: Build and refresh personas and customer journey maps (evaluation → onboarding → daily use → renewal) that inform experience design and GTM messaging.
- Support pricing, packaging, and messaging updates with evidence from your analysis.
- Collaborate with the Technical PM, Director of Eningeering, and UX/UI to ensure portal and product updates reflect current positioning and customer journey insights.
- Contribute to sales enablement materials - battlecards, persona sheets, journey briefs, and value matrices.
- Measure how competitive and market intelligence influence roadmap decisions, win rate, and service adoption.
- Up to 10% (customer research, team on-sites, or events)
- Applicants must be legally authorized to work in the United States without the need for employer sponsorship, now or in the future. PDI Technologies is unable to offer visa sponsorship for this role.
What You’ll Bring
- 2–4 years of experience in product management, product marketing, or market research.
- Working knowledge of managed security or managed services (tiers, SLAs, delivery models).
- Strong analytical ability - you can turn unstructured data into clear insights and direction.
- Comfortable leading interviews, synthesizing findings, and collaborating across Product, UX, Sales, and Marketing.
- Excellent written and verbal communication skills across technical and commercial audiences.
Nice to Have
- Experience benchmarking MSSPs, MSPs, or cybersecurity providers.
- Familiarity with tools like Klue, Crayon, SharePoint, Figma/FigJam, or Power BI/Tableau.
- Experience building personas, journey maps, and value narratives.
- Exposure to PDI’s core industries: convenience retail, petroleum, or automotive.
Research & Collaboration Methods
- Leads structured interviews, surveys, and usability sessions.
- Drives A/B testing methodologies for pricing and positioning validation.
- Partners with UX quarterly to refresh persona and journey artifacts
Compliance, Security & Ethics
- Adheres to ethical competitive intelligence practices and data privacy standards.
- Partners with Legal and Compliance to ensure external claims, SLAs, and benchmarks are accurate and compliant with industry standards.
Field & Customer Exposure
- Joins monthly customer interviews and quarterly field ride-along with Sales and Support.
- Provides timely competitive insights for in-flight deals (≤48-hour turnaround).
- Conducts win/loss analysis with GTM stakeholders.
What Success Looks Like
- Actionable, data-driven insights directly shaping Product, Sales, Marketing, and UX decisions.
- Pricing, packaging, and positioning updated to reflect real market and customer realities.
- Improved clarity and confidence in how PDI articulates differentiation by vertical and persona.
- Strong cross-functional alignment across Product Strategy, Technical PM, and UX/UI.
Working Style
- You think in systems but act fast.
- You find patterns others miss and turn them into leverage.
- You prefer facts to assumptions and clarity to consensus.
- You make insight feel like direction.
PDI is committed to offering a well-rounded benefits program, designed to support and care for you, and your family throughout your life and career. This includes a competitive salary, market-competitive benefits, and a quarterly perks program. We encourage a good work-life balance with ample time off [time away] and, where appropriate, hybrid working arrangements. Employees have access to continuous learning, professional certifications, and leadership development opportunities. Our global culture fosters diversity, inclusion, and values authenticity, trust, curiosity, and diversity of thought, ensuring a supportive environment for all.