Associate Director, E-commerce Strategy & Analytics
Stackline
About The Role:
The Associate Director leads and mentors a dynamic and versatile team responsible for executing strategic e-commerce initiatives and driving business growth for their portfolio of brands. This role will be responsible for establishing and nurturing trusted client relationships with prominent brands while collaborating with internal teams to launch advertising campaigns and design strategic growth plans. This role will identify emerging opportunities that lead to client both acquisition and expansion proposals. Focus will be on client satisfaction through overseeing digital advertising performance, examining ROI, and adhering to budget constraints. The Associate Director, E-commerce Strategy & Analytics will actively contribute to company innovation, enhance operational efficiency, and serve as a trusted mentor to the team advocating professional development.
What You Will Do:
- Build and foster relationships with contacts at prominent consumer brands across all organizational levels and departments.
- Lead a versatile team to deliver world class e-commerce strategy and tactics to drive client’s business in e-retailer space.
- Develop and deliver comprehensive e-commerce retail strategy, including sales forecasting, promotion planning, and strategic digital media planning.
- Extract insights from extensive amounts of data and provide valuable recommendations and opportunities to clients that enhance their e-commerce strategy.
- Plan, execute, and oversee pay-per-click (PPC) campaigns on multiple platforms, including Amazon Marketing Services (AMS), Walmart Advertising, and Criteo.
- Collaborate with cross-functional teams to align efforts, overcome obstacles, streamline processes, and achieve organizational success.
- Coordinate and implement critical path schedule with both the internally and externally to drive new product launches, advertising plans, and strategic growth plans.
- Own and cultivate the client relationship (up to C-Level) to ensure all client needs are being met and exceeded where possible.
- Lead and/or participate in day-to-day counsel and bi-weekly client calls to provide project and deliverable status updates.
- Identify opportunities to launch new business initiatives through platform upsell
- Provide coaching and development opportunities to enhance the skills and capabilities of team members.
- Identify staffing needs, participate in the recruitment and selection process, and onboard new team members.
- Ensure compliance with company policies, procedures, best practices, and ethical standards
Who We Are Looking For:
- Bachelor’s degree in Business Administration, Marketing, Communications, or related field.
- 10+ years of relevant account management experience.
- 10+ years e-commerce retail experience.
- 6+ years of demonstratable experience using Microsoft Excel to analyze large amounts of data, drawing insights, and presenting findings.
- 5+ years direct management experience supporting a team of three or more.
- Demonstrated clear and concise written and oral communication skills.
- Demonstrated ability to stay organized while prioritizing and managing workflows
- Demonstrated experience drawing insights from data to provide recommendations to clients on e-commerce strategy
Bonus Points If You Have:
- MBA or other advanced business degree.
- Experience manipulating data with technologies such as SQL or similar technology.
- Demonstrated ability to think big, work hard, and solve problems.
- Experience working in a startup, retail, digital advertising, or e-commerce environment.
- Proficiency in German, French, and/or Japanese
Benefits and Perks
It’s important that each and every employee feels they are supported and can complete their life’s best work today and in the future. As part of that, we are committed to doing our part in addressing pay gaps and discrepancies by providing pay transparency for all of our roles. Actual salaries are just one component of the compensation package and may vary above or below the range based on job-related knowledge, skills, experience, geographical location, and performance. The pay range for this position located in Minneapolis is $140,000 - $160,000 per year. Other rewards may include annual bonuses, short- and long-term incentives, and other team-specific awards. In addition we provide a robust benefits and perks package that includes:
- Comprehensive benefit plans covering medical, dental, and vision
- Fertility benefits
- 401k plan plus company match
- Company paid Life Insurance
- 20 days of Paid Time Off annually
- 9 Paid company holidays
- 100% Paid Parental Leave - 20 weeks for birthing mothers and 12 weeks for all other parents
- Summer Fridays early close at 3 pm
- Fully stocked kitchen snacks with fresh fruit weekly