Reporting to the Brand Manager – Stonewall Kitchen, the Senior Associate Brand Manager – Stonewall Kitchen will be responsible for executing Stonewall Kitchen brand plans to meet annual brand, share, and financial objectives, including both revenue and profit targets. The Sr Associate Brand Manager – Stonewall Kitchen should have prior ABM experience and have proven both creative and analytical skills to support the Brand Manager in developing and executing the Stonewall Kitchen brand strategy, marketing campaigns and overall growth plans.

JOB SUMMARY

• P&L Management: Support Brand Manager in delivering top and bottom line objectives for the Stonewall Kitchen brand.
• Business Analysis/Planning: Play a key role in delivering Stonewall Kitchen brand business analytics including monthly consumption analysis, shipment performance vs objectives, consumer panel data, marketing performance and financial information. Deep dive into category and competitive dynamics and recommend course corrections, risks and opportunities to deliver annual financial objectives.
• Marketing Activation: Support Brand Manager in developing marketing objectives, strategies and integrated plans to drive awareness, trial and engagement for the Stonewall Kitchen brand. Work with internal and external creative teams and agency partners, Integrated Marketing Manager and Ecommerce teams to create, execute, measure and optimize marketing plans to meet brand and financial objectives.
• Product Portfolio Optimization: Support product life cycle management for Stonewall Kitchen brand, ensuring portfolio remains relevant. Manage projects for line extensions, renovation and other go to market needs.
• Social Media Management: Lead development of Stonewall Kitchen social media strategy and objectives and manage day to day execution, measurement and optimization.

• Minimum BS in Business / Marketing, MBA preferred
• Minimum 2 years’ experience in brand management, CPG Food and Beverage preferred
• Experience in a traditional brand management structure or emerging brand experience
• Proven ability to manage budgets, analyze data and translate insights into actionable plans
• Ability to manage multiple priorities in a fast-moving environment
• Experience leading cross functional teams and managing external agencies
• Excellent communication, leadership and project management skills

OTHER DUTIES

This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities, and activities may change, or new ones may be assigned at any time with or without notice.

Stonewall Kitchen, LLC is an equal opportunity employer and does not discriminate orientation, national origin, veteran status, or any other category protected by law.