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Content Marketing Specialist

W.A.G. payment solutions

W.A.G. payment solutions

Marketing & Communications
Prague, Czechia
Posted on Thursday, July 11, 2024

Company Description

WE are EW - founded just over 27 years ago, EW Group, also known as Eurowag, stands as one of the fastest-growing integrated mobility and payment solution companies in Europe. Our dedication revolves around devising solutions that streamline the operations of commercial mobility companies, striving to simplify their everyday challenges.

As part of the Eurowag Group, which comprises a dynamic portfolio of innovative companies, including Sygic, fireTMS, Inelo, WebEye, Princip, KomTeS, and CVS, we collectively play pivotal roles in creating sustainable financial and technological solutions. Each entity contributes to our vision of democratizing the on-road mobility industry, with a focus on positive impacts on our industry, society, and the environment.

At Eurowag Group, we are committed to creating a diverse and inclusive workplace. We encourage women, men, and individuals of all backgrounds to apply and join our team.

Job Description

In this role, you can impact our organization meaningfully while enjoying a supportive and flexible work environment.

Position Summary

We are looking for a driven and creative Content Marketing Specialist to join our Digital acquisition team. In this role, you will be responsible for executing a comprehensive content marketing strategy to attract qualified B2B prospects at different stages of the buyer’s journey. The ideal candidate is an experienced content marketer who is able to create high-quality and engaging content that resonates with target audience.

What we expect from you:

  • Develop, coordinate and execute a content marketing & social media strategy that aligns with company business objectives, target audience, and industry trends
  • Collaborate closely with internal teams and agencies to create engaging and informative content, including blog articles, social media posts, infographics, case studies that showcase our expertise, address customer pain points and drive lead generation
  • Curate editorial plan and distribution on different channels such as social media, blogs, website, and video channels.
  • Tracking & optimisation of content marketing campaigns KPIs
  • Stay updated on industry trends, market dynamics, and competitor activities to inform content strategy and maintain a competitive edge

Qualifications

  • You have at least 3 years of experience in content marketing role and a proven track record of creating and executing successful content marketing campaigns (ideally in the B2B field);
  • You have excellent writing and editing skills in English (Czech & other languages is a plus)
  • You possess at least basic skills in SEO and Google Analytics
  • You have excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
  • You can ask questions or ask for help when you need it

We are looking for a creative person with a passion for content marketing, who is eager to become engine of organic growth and customer engagement, try new ways of creating content, and have fun while doing it. Does this sound like you? Apply today and we’ll get back to you as soon as possible. We look forward to hearing from you!

Additional Information

WHY JOIN US?

At Eurowag Group, we value our employees' well-being and professional growth.

EW is diverse, disruptive and still evolving; we choose newcomers not only by skill but also by whether they can be real colleagues through shared values. What's more, you will have an opportunity to influence the direction of our company through your ideas.

WE TAKE GOOD CARE OF PEOPLE, AND OUR BENEFITS ARE PERFECT PROOF OF THAT:

  • Work-Life Balance
    • Flexible working hours with the option for an occasional home office
    • 5 weeks of holidays
    • 3 health days per year
    • 1 extra day off (Founder's Day)
  • Benefits Package
    • Fresh orange juice every day
    • Choose your benefits from our flexible benefits scheme, including options like meal voucher cards, pension contributions, and more, up to 1000 EUR
    • Multi-sport card for you to enjoy sports and wellness
  • Rewards & Development
    • Referral Rewards through our 'Go Far' scheme
    • Access to Coursera.org with over 5,000 courses for skill development
    • A bonus scheme based on your performance
    • Access to potential private online language lessons on Preply.com
  • Supportive Environment
    • A company phone and laptop
    • Paid leave for volunteering towards a good cause or charity of your choice
    • Access to products our customers love
    • Free, anonymous psychological counseling with experts for mental health support
  • Modern Workplace
    • Modern office with adjustable standing desks
    • Relaxation rooms and a summer terrace
    • On-site company restaurant with discounted menus and a daily contribution of 60 CZK in the canteen
    • Dog-friendly office
    • a fully equipped kids' corner
  • Community & Well-Being
    • Philanthropy project
    • Informal gatherings and team events outside office hours
  • Diversity & Inclusion

Eurowag Group is committed to fostering a diverse and inclusive workplace where all employees, regardless of gender or cultural background, are valued and supported. Our inclusive recruitment practices ensure a level playing field, eliminating bias and opening doors for everyone.