ZoomInfo (ZI) is how businesses go to market (GTM) and we’re on a mission to modernize go-to-market for everyone. Powered by real-time data and insights, our unified engagement platform helps sales and marketing teams find, acquire, and grow customers. You will lead a team of talented engineers and analysts to help build the best product, enabling our customers to unlock insights, engage customers, and win faster.

Every organization needs to find their ideal customers, identify when they’re in market, and target the right buyers with a compelling reason to buy. ZoomInfo’s Sales and Marketing Platform help businesses modernize their GTM at scale. As a Senior Product Manager for Platform Experience, you will be at the forefront of our GTM revolution.

The ZoomInfo Platform Experience is where Sales Leaders, RevOps, SalesOps, and MarketingOps “plugs-in” their GTM configuration to run their business. We have radically transformed our platform by unifying Sales, Marketing, and RevOps into a unified GTM platform. Your mission will be to own and drive the experience for rapidly enabling any customer, new or existing, to maximize the value of ZoomInfo’s Platform. This also includes the user onboarding experience – you will be well-versed in world-class onboarding and be relentlessly focused on reducing friction for admins and users alike. You will directly manage one or more scrum teams and partner with many more, to ensure a consistent, cohesive, and delightful user admin and onboarding experience.

What You’ll Do:

• Architect Admin and End-user Onboarding Flows: Partner closely with UX, your scrum team, and other Apps and platform teams integrating into the Platform. Have a clear vision and relentlessly eat, breathe, and sleep the optimal way to get new and existing users to maximize their use of ZoomInfo
• Empower “Plugging In”: Build a cohesive, modular Platform Admin experience that empowers other teams to plug in with a common set of design and user journey patterns
• Set Vision and Roadmap: Develop a compelling vision and roadmap for the Platform Experience, aligning with departmental and company-wide objectives.
• Engage Key Stakeholders: Collaborate regularly with internal teams and external customers to understand their needs for Platform Admin and user onboarding, including working closely with our Product Marketing, Customer Marketing, and CX teams
• Define and Analyze Metrics: Identify essential metrics, set up tracking, analyze data, and translate insights into impactful initiatives for enhancing the experience
• Lead Cross-Functional Teams: Coordinate engineers, data scientists, and stakeholders to deliver superior GTM platform experiences and onboarding solutions.
• Communicate Effectively: Regularly provide written updates to stakeholders, including executives, on the strategies, progress, and impacts of the Platform Experience

What You Bring:

• Seasoned Professional with 5+ years of product management experience, specializing in the end-user experience of platforms, admin and configuration, B2B SaaS integration, and onboarding. Experience with declarative UX or API products is highly valued.
• You are customer-centric and dedicated to delivering excellent experiences for all customers, internal and external. Have engaged directly with customers to gather real-time feedback. Can analyze data usage patterns and meeting recordings to remove friction with onboarding, and improve speed to value via easy setup.
• Ability to convey complex concepts and strategies clearly and effectively to diverse audiences. You are skilled in developing compelling narratives, crafting detailed technical requirements, and communicating roadmaps and cross-functional plans.
• Business Impact Driver, with a proven track record of driving measurable business outcomes through user onboarding initiatives. Expertise in rallying around key performance indicators aligned with company goals, connecting daily activities to long-term business impact.
• Strong product intuition informed by data insights, using tools like Amplitude and Tableau, heavily relying on data analytics to guide product decisions.
• Enthusiasm in reviewing and collaborating on technical design documents, and partnering with engineering teams to develop and implement innovative, high-performance data solutions.

What Does Success Look Like:

• Optimized Platform Experience: GTM teams experience seamless automation of their processes, demonstrated by reduced setup time and increased operational efficiency. GTM configuration results in fewer clicks and faster TTV for new and existing customers through smoother workflows for business administrators.
• Seamless User Onboarding: User adoption rates increase as new users demonstrate rapid proficiency with the platform, evidenced by shorter time-to-value metrics and reduced clicks to success. Continued engagement metrics improve, showing that users find the intuitive interfaces conducive to regular use.
• Integrated Product Ecosystem: Success Outcome: Cross-product integration leads to a more unified user experience, reflected in user feedback highlighting the cohesiveness of their journey across different functionalities. This integration facilitates a higher retention rate and increased user satisfaction scores.
• Data-Driven User Insights: Success Outcome: Strategic adjustments made from user analytics lead to enhanced product features that directly address pain points in onboarding new customers. These improvements are validated by increased user engagement and satisfaction metrics, demonstrating that the platform is effectively tailored to meet user needs.

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